- Market launch tomorrow at all Audi dealers in Germany - Sales chief Schwarzenbauer: “We will increase production capacity by 20 percent” - Market launch in many European countries by mid-September

INGOLSTADT, Germany, Aug 26, 2010 - The long wait is over: starting tomorrow, the Audi A1 will be available at dealers in Germany for a test drive. Deliveries will simultaneously begin in Austria, Belgium, Luxembourg and Switzerland, followed by most other European markets from mid-September. With a starting price of €15,800, the A1 impresses with its progressive design, superb workmanship and state-of-the-art infotainment technologies. The new Audi offers a vast number of possibilities for customization and can be ordered in over 800 different exterior versions.



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Ford’s EcoBoost series of engines are my cup of turbocharged tea. Powerful, fuel efficient (at least in comparison to bigger engines with similar horsepower) and with a torque curve flatter than the Bonneville Salt Flats, it is everything an eco-concious gear head like me could want. And I’m not the only one. Gearheads are finding that the EcoBoost engine, including the 3.5 liter V6, has tremendous power potential beyond what Ford has limited themselves to. Roush Yates, a famous name from the world of racing engines, are teaming up on an EcoBoost V6 for the 2011 American Le Mans Series. This will give a chance for the EcoBoost to really flex its turbocharged muscles.

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The DTM team of Mercedes-Benz swept the entire Nurburgring clean from lights to checkered flag, pushing aside their Audi opponents Mattias Ekstrom and Martin Tomczyk. It was Canadian Bruno Spengler who took home the top honor, garnering 10 points for his effort for the second time this season. Meanwhile, it was Britains Paul Di Resta and Gary Parfett who clinched 2nd and 3rd place to earn Mercedes-Benz a one-two-three podium victory pleasing around 86,000 DTM fans.



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- Target implementation of sounds captures the essence of the brand - How an Audi sounds depends on the individual model and the customer’s expectations

INGOLSTADT, Germany, Aug 11, 2010 - It’s all in the sound – this is especially true for cars from Audi. So-called “sound design” has become one more important component in vehicle development at Audi. You could call it the acoustic calling card of the brand with the four-ring logo. How an Audi should sound depends on the individual model and the customer's expectations. The latest examples of Audi’s active sound design are the Audi S4, Audi S5, Audi A8 V8 FSI, the new Audi TT TDI and TTRS, and the Audi R8 supercar.

One man who is heavily involved in this development is Dr. Ralf Kunkel, Head of Audi Acoustics. He utters some sounds you wouldn’t expect from an engineer, discussing things like the “car as an orchestra,” “the art of composing and conducting,” “good musicians” or “sour notes,” and the “four-ring symphony.” His basic philosophy: “The sound must meet the expectations of the listener. Sound evokes emotions.”

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Porsche pilots hold steady title course

Porsche works drivers Joerg Bergmeister (Germany) and Patrick Long (USA) remain on course for the title in the American Le Mans Series. At the wheel of a Flying Lizard Motorsports Porsche 911 GT3 RSR, which again won the Michelin Green X Challenge environmental award as the most efficient GT vehicle, the pair secured fourth place in the fiercely-contested GT class at round six of the season on the classic Mid-Ohio Sports Car Course. The title defenders, who have already notched up three victories this season, maintained their points’ lead with this result.

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Best-selling U.S. Sedan from Volkswagen Delivers Sophisticated Style and Precision German Engineering at an Accessible Price

HERNDON, Va., July 19 -- Volkswagen of America, Inc. today showcased its all-new 2011 Jetta as part of a weeklong international driving presentation held in San Francisco, CA. The all-new 2011 Jetta delivers sophisticated style, precision German engineering and Carefree Maintenance, all at an extremely accessible starting price of around $16,000. Unveiled recently in Times Square, New York, the all-new 2011 Jetta offers best-in-class rear legroom and features clean lines, refined side architecture and premium style combined with Volkswagen’s trademark precision German engineering. The all-new 2011 Jetta sets a new standard in its class and will be available in the U.S. in October.

“The all-new 2011 Jetta delivers an exceptional driving experience at an extremely attractive price,” said Michael Lohscheller, Interim-CEO, Volkswagen Group of America, Inc. “Consumers will thoroughly enjoy its fine performance, good looks and roomier interior.”

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- Timo Scheider in fourth place is best Audi driver - Mattias Ekström starts from pole but merely takes seventh - Just two Audi A4 DTM cars in the points

INGOLSTADT, Germany, Aug 9, 2010 - It is barely a year ago that Audi celebrated a commanding one-two-three-four victory in the DTM race at the Nürburgring. This time, the title defenders had to settle for places four and seven in the Eifel in front of a crowd of 86,000 spectators (throughout the weekend).

For the first time this season Timo Scheider was the best Audi driver. The reigning DTM Champion pushed forward from eighth to fourth place at the start. When attempting to fight for third, Scheider subsequently lost one position which he managed to recover, though, thanks to quick pit stops by Audi Sport Team Abt Sportsline. Finishing the race in fourth place, the two-time DTM Champion just barely missed his first podium result of the year.

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- Around 91,400 cars delivered worldwide in July - Growth of 53.3 percent in China and 22 percent in United States - Board Member for Sales Schwarzenbauer: “We want to significantly increase share of imported cars in China”

INGOLSTADT, Germany, Aug 6, 2010 - AUDI AG delivered around 91,400 cars worldwide in July. Unit sales thus increased by 7.7 percent compared with the prior-year month. For the period January through July, the sales total reached around 646,300 units, a 17.4 percent increase on the corresponding period of 2009. Audi again posted sales records in China and on the U.S. market.

“In July we more than tripled sales of our imported models in China compared with July 2009, to 3,696 units,” said Peter Schwarzenbauer, Member of the Board of Management for Marketing and Sales at AUDI AG. “We’re therefore successfully implementing our strategy of significantly increasing the share that imported models have of our total sales.” For the year so far, sales of imported models in China went up to 19,590 cars, a rise of over 149 percent compared with the prior-year period (2009: 7,862 units).

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- Timo Scheider wins “Race-4-Kids” - Markus Winkelhock as “Angel in Action” - Mike Rockenfeller at a fitness check

INGOLSTADT, Germany, Aug 5, 2010 - From the Rhineland Evening with delicious specialties from Cologne all the way to a parade of 24 Audi A5 Coupé cars – the spectators at the DTM race at the Nürburgring (August 6 to 8) will get to see a lot from Audi above and beyond racing. One week before their round at the Nürburgring Timo Scheider and Oliver Jarvis contested a celebrity kart race for a charitable purpose. Scheider with his Nintendo team won the “Race-4-Kids” in Friedrichshafen, the proceeds of which go to the “Stunde des Herzens” (“Hour of the Heart”) foundation, in front of 21 other teams. Among the visitors at the event, during which Timo Scheider also did a demo drive with the Audi A4 DTM, was team director Hans-Jürgen Abt.

Markus Winkelhock was engaged in a charitable activity as well, performing the part of an “Angel in Action.” For the German TV show “Engel im Einsatz” hosted by Verona Pooth the Swabian visited a family in Simmern in the Hunsrück region, whose home had been severely damaged by flooding. During his mission the Audi “factory” driver spontaneously invited the victims to the Nürburgring.

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